Client: HTV Vietnam
Scope: 5 day workshop
Background :5 day brand workshop detailing a unified road map for future growth, allowing Ho Chi Minh City Television (HCMCT) to better understand their brand;  key stages to action to ensure resources are better used; it means everyone is “singing from the same song-book’ by providing a framework for developing a highly differentiated brand logo. The stages are designed to bring your business strategy and your brand strategy to life.
Solution : Lucas was contracted by Guerilla TV for this project. We have been working with HTV for the last 3 years to improve their brand